Established in 2014

New Zealand’s Largest Specialty Vietnamese Coffee Importer

There is nothing quite like the ritual of brewing a traditional Vietnamese coffee.
As NZ’s largest specialty importer, we make it easy to enjoy the authentic, bold flavors of Vietnam 365 days a year, delivered right to your door.

  • Authentic Trung Nguyen Ground Coffee

    We stock a range of distinct coffees from Trung Nguyen, Vietnam's most celebrated coffee brand. Each variant features a unique combination of beans, expertly roasted to deliver different strengths and complex flavour notes.

  • High-Quality Phin Filters

    The secret to the signature bold flavour is the slow-drip extraction. Our traditional stainless steel phin filters are durable, easy to use, and essential for achieving the heavy body and intense aroma that defines authentic Vietnamese coffee culture.

  • Curated Coffee Gift Packs

    Looking for the perfect present for a coffee lover? Our curated gift sets combine our top-selling ground coffees with traditional brewing hardware, making them a unique and thoughtful gift for birthdays, holidays, or corporate events.

Not sure what to try?

Shop Our Sample Pack

Can’t decide which blend to try first? Experience the full taste of traditional Vietnamese coffee with our curated sample set. This pack includes a full-size bag of each signature Trung Nguyen Sang Tao ground coffee, from #1 through to #5.

Shop Now

Own a cafe or restaurant?

Wholesale & Bulk Supply for NZ Businesses

We don't just supply home brewers. Our premium imports are trusted by hospitality professionals across both the North and South Islands. If you are looking to add authentic Vietnamese coffee to your offering, get in touch to discuss wholesale supply and special orders.

Find out More